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Insights

Stay in the loop with the latest buzz, expert advice, and essential insights tailored to grow your business faster, bigger and better

Are the Current Tech Layoffs Caused by AI? AI's Role in U.S. Job Cuts

2023 and 2024 have seen unexpected and significant waves of tech layoffs. Why are big tech companies like Google cutting jobs, and is AI to blame?

Enhancing ABM Strategies: Integrating Aloware with HubSpot Workflows

HubSpot's integration with Aloware enables businesses to enhance their ABM strategies with personalized, targeted SMS messaging.

What Are the Dangers of AI? How AI is Affecting the Job Market and More

From existential threats to shifts in the job market, learn more about the potential dangers of AI, and how AI may change our workforce and the way we live.

Sustainability Trends in Business: Are Consumers Buying Eco Products?

Are consumers actually buying sustainable products? Let's look at sustainability trends in business and the profitability of eco initiatives by brands.

2023 AI Retrospective: AI Trends From 2023 and Predictions for 2024

2023 brought about massive developments in AI tech. Let's look back at some of the biggest AI trends from 2023 and how the new tech may evolve in 2024.

How to Write the Perfect ChatGPT Prompt (With Examples!)

When using ChatGPT, crafting the right prompt is everything. Here's how to write the perfect ChatGPT prompts for emails, blogs, website copy, and more.

5 New HubSpot Features to Keep an Eye On: Insights From Inbound 2023

Many new exciting, game-changing HubSpot features were unveiled during INBOUND 2023. Find out which ones Mind & Metrics is most excited about.

Google Helpful Content Update 2023: 4 New Changes and How to Recover

Has the September 2023 Google helpful content update affected your web page rankings? Find out what was included in the update and how you can bounce back.
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HubSpot Integrations: Can You Link a Private Server to the HubSpot CRM?

Learn why you can’t store sensitive PII in the HubSpot CRM, and how companies that need to store this data can still use HubSpot while keeping data secure.

AI-Powered Customer Service Chatbots: Are They Worth The Investment?

Customer service chatbots powered by AI can be an asset to your business, but can also be challenging to set up. Find out if an AI chatbot is right for you.

HubSpot Web Development: Using HubDB to Create Dynamic HubSpot Web Content

Learn how to create dynamic web pages in HubSpot using HubDB and custom modules with Mind & Metrics’ HubSpot developer tutorial.

Feedback vs. Review: Why are Customer Survey Responses Better than Reviews?

Customer feedback is vital, but are surveys or reviews better? Reviews are an effective marketing tool, but surveys help inform your internal strategy.