26th Apr, 2024
What a Low NPS Survey Response Rate Means, and How to Improve It
You invest a good few hours into writing and designing your NPS survey, carefully picking the...
5th Sep, 2023
Feedback vs. Review: Why are Customer Survey Responses Better than Reviews?
You’ve done your market research, targeted your campaigns, and set up a (presumably) seamless...
14th Jun, 2023
The Evolution of Revenue Operations
Running a successful business means ensuring there is synergy between all the teams involved in...
31th May, 2023
How to Optimize Your Customer Experience With a Chatbot
As AI and automation tools grow more powerful by the day, it’s becoming easier than ever for...
22th Feb, 2023
How to Combat Inflation by Optimizing the Customer Experience
Customer retention is the foundation of a successful business. While maintaining a loyal customer...
13th Feb, 2023
How to Know When it’s Time to Redesign Your Website
Your website is the “face” of your online business. Its design and functionality dictates the...
4th May, 2022
Identifying Data Gaps in The Customer Experience
No matter what your company sells, it’s a safe bet to assume that you want to remove any barriers...
31th Jul, 2019
How To Measure ROI Of Your Experiential Marketing Event Using WiFi
With the vast majority of consumers preferring targeted marketing over broader, less personal...
26th Nov, 2018
The Benefits of Practicing Closed Loop Marketing
Today, companies across the world are focusing on an inbound approach to marketing. This is because...
2th Jul, 2018
Closed Loop Marketing: How it Works and Why You Need It
Closed loop marketing (CLM) is essential in growing revenue, but do you know why? The secret lies...