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Insights: Facebook Marketing

Facebook Conversions API: Everything Marketers Need to Know

Learn about how the Facebook Conversions API works alongside the Facebook pixel to provide more accurate conversions tracking data for Facebook ads.

Easily Cut Your Facebook Ad Spend Without Losing Business

Here's a thought - why don't we give our customers what they actually want, rather than what we think they need?

Google Adwords vs. Facebook Ads: Mobile Marketing’s Clear Winner

Facebook has been getting so much attention & publicity these days that it’s easy to assume it's the best platform for pretty much everything. But are they?